E-Commerce Websites

E-Commerce Websites

E-commerce (electronic commerce or EC) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, primarily the Internet. These business transactions occur either business-to-business, business-to-consumer, consumer-to-consumer or consumer-to-business. The terms e-commerce and e-business are often used interchangeably. The term e-tail is also sometimes used in reference to transactional processes around online retail.


E-commerce businesses may employ some or all of the following:

  1. Online shopping websites for retail sales direct to consumers
  2. Providing or participating in online marketplaces, which process third-party business-to-consumer or consumer-to-consumer sales
  3. Business-to-business buying and selling
  4. Gathering and using demographic data through web contacts and social media
  5. Business-to-business electronic data interchange
  6. Marketing to prospective and established customers by e-mail or fax

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